Would you be willing to donate your crowning glory to children who needs them more? I definitely would – if only my hair is long enough. Most of us put too much importance on our hair but we should remember that after all that’s said and done, hair is still hair – whatever you do, it’ll still grow out. That said, I have nothing but absolute support to Matrix’s Chairs of Change. We have nothing to lose here but with everything to gain. Read on to know more. đŸ™‚
Every year, an additional 3,500 children in the Philippines struggle with various types of cancer, affecting their confidence in all aspects of their life. In an effort to help uplift the lives. of these children, Matrix, The No. 1 American Salon Brand in the world, takes on the challenge to gather hairdressers and Filipino women to make a difference in more ways than one with the Matrix 8-lnch Cut for Cancer Challenge.
 Leading up to October 2014, Matrix in partnership with Kythe Ateneo, call upon Pinays to join this worthy movement by cutting off and donating 8 inches of hair for the benefit of Filipino children wit~ 
cancer. At the same time, volunteer hair dressers from partner institutions. David’s Salon will be donating their time on October 25 to do the stylish haircuts for free.
To further amplify the initiative, Matrix Philippines partnered with TV personality, Maxene Magalona, and lifestyle blogger, Jackie Go. With cancer awareness as an advocacy that is very close to their hearts, both ambassadors took on the challenge themselves by cutting 8 inches of their hair. Matrix and its ambassadors share the same goal of inspiring and encouraging Filipinos to make a difference in the lives of cancer kids.
Last August 23, Actress/Model/TV Host, Maxene Magalona accepted the challenge to cut eight inches of her hair. Even during her college days, Maxene has been a volunteer for Kythe Ateneo. She is thrilled to be given the chance to make a small difference by taking on this challenge, and at the same time, to be able to start a movement in inspiring and encouraging other young women to do the same. Kris Virtucio, Matrix Artistic Educator and Hairdresser of 20 years, worked on Maxene’s hairstyle. 
Jackie Go, lifestyle blogger for gojackiego.com/TV & print model/Business Owner, also took on the meaningful challenge. With her hair now eight inches shorter, Jackie flaunts her beauty inside out by sharing her experience with the Matrix 8-lnch Cut for Cancer Challenge through her blog. Arnold Sevillana, Matrix Artistic Educator and Hairdresser of 15-years, did Jackie’s new hairstyle. 
 With 33 years of global salon success and currently present in 57 countries, Matrix continues the Chairs of Change journey with the Matrix 8-lnch Cut for Cancer Challenge. Are you ready to accept the challenge to . give . Filipi~o children an option to live yv1th confidence and expression? Dare to make a difference on October 25 at The Block, 2nd Floor, SM City North Edsa. For more information about the Matrix 8-lnch Cut for Cancer Challenge, please visit